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Fudge

Fudge Clean Blonde Damage Rewind Purple Shampoo

$32.00
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Buy Together
Beauty Bliss Staff recommend pairing with: Fudge Clean Blonde Damage Rewind Purple Conditioner
Clean Blonde Damage Rewind Purple Shampoo
Buy together: $64.00
Please select a variation before adding this to your cart.

Product Details

Fudge Professional Clean Blonde Damage Rewind Purple Toning Shampoo; purple toning damage repair purple shampoo.

Instantly erases yellow tones & damage from blonde hair, with Opti-PLEX™ technology for 95% stronger hair*. Don’t choose between toning and repair! This dual-force purple shampoo contains our salon-strength purple micro-pigments that instantly knock out brassy tones, whilst the unique Opti-PlEX™ technology penetrates deep into the hair's core to reconstruct bonds after chemical, styling and environmental damage, as well as weightlessly smoothing the cuticle.

Hair is blonder, 95% stronger*, and 10x smoother with double the softness**. Colour, styling, UV, pollution: what damage?! Developed with FragranceFuse™ technology that infuses each strand of hair with an explosion of fragrance that lasts for 24 hours.

*Tested by breakage **When used with Clean Blonde Damage Rewind Conditioner for the ultimate hair toning and PlEX reconstruction.

Size: 250ml
Aqua (Water), Sodium lauroyl Methyl Isethionate, Sodium Methyl Cocoyl Taurate, Cocamidopropyl Betaine, lauryl Glucoside, PEG-120 Methyl Glucose Dioleate, Glycerin, Glyceryl Caprylate/Caprate, Glycol Distearate, Parfum (Fragrance), Phenoxyethanol, Sodium Chloride, Benzyl Alcohol, Guar Hydroxypropyltrimonium Chloride, Disodium EDTA, Citric Acid, Pentylene Glycol, Polysilicone-15, Hexyl Cinnamal, Sodium Benzoate, Polyquaternium-7, limonene, Silicone Quaternium-22, Hydrolyzed Vegetable Protein PG-Propyl Silanetriol, Alpha-Isomethyl Ionone, Coumarin, linalool, Dipropylene Glycol, Polyglyceryl-3 Caprate, Palmitamidopropyltrimonium Chloride, Potassium Sorbate, Propylene Glycol, CI 60730 (Ext. Violet 2)

Please note that ingredients may change without notice. Please contact us if you wish to confirm the ingredients before purchase.

Postage within metro New Zealand is only $6.95 per order or FREE* for most orders over $70.

Orders over $70 FREE*
Flat Rate Urban $6.95
Flat Rate Rural $11.95
Wellington Pickup Free
* Some exclusions apply. Please see our shipping page for more details.
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Get gravity defying, mould breaking, trend setting results at home with Fudge's range of professional hair care!


When Fudge Professional's founder stepped in chewing gum in his home town of Sydney, Australia, it sparked the idea for a revolutionary hair product which would change the male styling market as we all knew it. Inspired by that very moment, Shaper was born. Its industry-changing texture was controversial, unexpected, but totally genius, remaining unchanged since it first launched, and ever since 1991 Fudge has been out here Fudging the Rules of Styling. Today, Fudge's mission is to offer a comprehensive range of unique and on-trend products which support the needs of the salon professional, and their clients who want to experiment with their style at home, on the move, or wherever they feel like it.

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