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LA Girl

LA Girl PRO.coverage Foundation

65 Reviews  |  Ask a question
$19.95
$19.95
$19.95
$19.95
$19.95
$19.95
$19.95
$19.95
$19.95
$19.95
$19.95
$19.95
$19.95
$19.95
$19.95
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Buy Together
Beauty Bliss Staff recommend pairing with: LA Girl 2 Piece Blending Sponge
PRO.coverage Foundation
Buy together: $44.90 $44.90 $44.90 $44.90 $44.90 $44.90 $44.90 $44.90 $44.90 $44.90 $44.90 $44.90 $44.90 $44.90 $44.90 $44.90 $44.90
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Product Details

Seamless, full-coverage, skin-like finish so flawless, they’ll be asking who did your makeup. PRO.coverage HD Illuminating Foundation has a buildable, lightweight, antioxidant rich formula that hydrates and helps improve skin appearance while you wear. Cover imperfections, and even out skin tone with a dewy, radiant finish that looks like your skin, but better. It’s like having a pro MUA in a bottle.

PRO Tip: Try the white foundation mixer to lighten your summer shade for winter or use as a white base for creative makeup looks.

- Buildable, medium-to-full coverage foundation
- Dewy, radiant finish
- Formulated with vitamin E & vitamin C
- Hydrates and improves skin appearance
- Cruelty-free, paraben-free & vegan

Size: 28ml
HOW TO USE
Apply all over face using a brush or sponge.

Best results for all day wear: Prep skin with L.A. Girl Pro.prep Face Primer, apply Pro.coverage Foundation, apply L.A. Girl Pro Conceal concealer, set with L.A. Girl PRO.Face Pressed Powder, seal in makeup by evenly misting L.A. Girl PRO.Setting Spray.

White Foundation Tip: White foundation can be used with any shade to create a custom color to lighten as needed. Easily take your summer foundation color into Fall and Winter!

Postage within metro New Zealand is only $6.95 per order or FREE* for most orders over $70.

Orders over $70 FREE*
Flat Rate Urban $6.95
Flat Rate Rural $11.95
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* Some exclusions apply. Please see our shipping page for more details.
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L.A. Girl is all about bringing artistry to life by providing premium quality color cosmetics to all makeup users alike - from the savvy beauty junkie to the inspired novice




VIEW ALL BROWS EYES FACE LIPS BRUSHES & TOOLS. View all LA Girl

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Customer Reviews

Average 4.45 (from 65 reviews)
P

Paige
4 minutes ago
Shade: Porcelain
Too orange
I love the formula but sadly it is a bit too dark for me during winter. Having this on standby for summer
  

Natalie
3 months ago
Shade: Fair
Love!
Good coverage
K

Kyla
9 months ago
Shade: Porcelain
Stunning
Spreads so evenly and blends so well
R

Ripeka
10 months ago
Shade: Soft Honey
LOVE THIS❤️
I absolutely love the LA Girl Pro Coverage Foundation! Its flawless coverage leaves my skin looking radiant and smooth. The wide range of shades ensures a perfect match, and its long-lasting formula keeps me confident throughout the day. A little goes a long way, making it a fantastic value for the quality it delivers. I highly recommend it for anyone seeking a buildable, lightweight foundation with a flawless finish.
C

Caitlin
1 year ago
Shade: White (Lightener)
A must have
Love this so good for my makeup kit especially being so pale myself even the lightest shades don’t always work and this helps so much to make any foundation match me perfectly
E

Elizabeth
1 year ago
Shade: Soft Honey
Love
Matches my skin tone and everything easy to blend out
  

Glennis Crombie
1 year ago
Shade: Natural
L a girl pro coverage foundation natural
Just love this foundation.
  

Glennis Crombie
1 year ago
Shade: Natural
Amazing foundation
This foubdation is beautiful. I absolutely love it.
M

Mele
1 year ago
Shade: Tan
go to foundation
this foundation shade is so universal and hyrdrating for the combination/dryskin girls. I pair this together with the la girl mixer foundations.
Beauty Bliss Member
Holly
1 year ago
Shade: Porcelain
Great formula!
Extremely happy with the coverage for the price, this shade is a little orange on me but the formula is great.
Beauty Bliss Member
Raife
2 years ago
Shade: White (Lightener)
Great for experimenting
I use this to lighten up anything I need - My foundation or my concealer it's also useful to highlight the under eyebrow area
N

Nic
2 years ago
Shade: White (Lightener)
works ok
its a fine white mixer but definitely not the best it doesnt do well on its own and can get a bit oily on the skin
  

Eleanor
2 years ago
Shade: Natural
Best foundation.
I have tried many foundations and this has to be my favourite! The natural shade had been out of stock on the LA girl website for months so I tried to shop around and am thankful I did as I now do not have to go without this foundation. Using other foundations (even brands as good as Mac, Anastasia Beverly Hills, etc) within those months was just not comparable to the LA girl foundation, as it makes my skin dewy but not greasy.
m

mair
2 years ago
Shade: White (Lightener)
Highly useful!!!
Just a great item to have to hand, for me the texture is a ~tiny~ bit thick/heavy, but for such a great price (for a decent amount and cruelty-free production) I would recommend picking it up for sure, especially as it is helpful to have around in case a friend needs it too.
Beauty Bliss Member
Neeva
2 years ago
Shade: Fair
Good product, just not for me
Made my skin feel weirdish, but im just picky at my foundation. Could be awesome for other skin types as LA Girl have great reviews
K

Kimberly
2 years ago
Shade: Natural
Great foundation
This is one of my fave foundations out there! I will keep on buying this one! It has become my holy grail! I love how this foundation is long lasting and has a semi matte finish and is also buildable! I also like how it doesn’t look cakey on my face!
S

Stacey
2 years ago
Shade: Porcelain
Good coverage
Glides on easy and lasts all day
  

Melissa
2 years ago
Shade: Natural
Not-so pro coverage
This foundation unfortunately isn't my favourite as it doesn't give the best coverage for my particular skin. I have combination dry skin with dark circles and it covers don't get me wrong but not the best I've used. Good for price and no yucky scent so I gave three stars
S

Sarah
3 years ago
Shade: White (Lightener)
Awesome product
Needed a white foundation for Halloween and this is perfect for what I need. Good coverage and doesn’t use a lot of product either so it will last for ages. The only down side is it has a smell kind of like sunscreen that’s quite strong.
N

Naidene
3 years ago
Shade: White (Lightener)
My go to for winter
Love this in winter when my skin is slightly lighter a little goes a long way
T

Teagan
3 years ago
Shade: Warm Beige
Did the job
I got this to mix with lighter shades and when I have a tan. I didn’t expect it to be great but it was actually decent and lasted ALL night
  

Lily
3 years ago
Shade: Natural
It’s okay!
It’s a nice foundation for light coverage but it wasn’t really what I was looking for. It was very watery in my opinion, but still okay for light day to day wear :)
Beauty Bliss Member
Luzaan
3 years ago
Shade: Coffee

As a makeup artist, I always use high end makeup so I was hesitant with this buy... But I am pleasantly surprised at how AMAZING this foundation is!! It provides amazing coverage without feeling or looking cakey and long lasting!!
S

Shiny
3 years ago
Shade: Beige

All time favourite
h

hay
3 years ago
Shade: Fair

Fav foundation, best coverage & sits on the skin so nicely.
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