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Wet n Wild

Wet n Wild Photo Focus Eyeshadow Primer

16 Reviews

Sorry, this product is no longer available at Beauty Bliss or has been discontinued.

Product Details

Looking for the perfect primer that preps and brightens eyelids to lockdown eyeshadow color all day? This primer features smooth, effortless application that dries to a clear finish and keeps eye makeup in place.

Apply as a first step to help brighten eyelids and extend the color of your eyeshadows.

Postage within metro New Zealand is only $6.95 per order or FREE for orders over $70.

Orders over $70* FREE
Flat Rate Urban $6.95
Flat Rate Rural $11.95
Wellington Pickup Free
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wet n wild® has made budget beauty accessible to mass audiences since 1979. They continue to reinvent the meaning of value with high-performance essentials and new innovations. They refuse to compromise on quality and set expectations at standards well beyond their prices.



wet n wild® starts as everyone’s first beauty brand and surprises by going bigger and better with each new launch. With wet n wild® you can shop with freedom and ease. wet n wild® delivers makeup for performance, for accessibility, for play.

Customer Reviews

Average 4.25 (from 16 reviews)
C

Charlene
9 months ago
Great product
Love this, as good as more expensive brands. Will be reordering
Beauty Bliss Member
Visitor
11 months ago
Will never buy any other eyeshadow primer again!!
I am so over the moon with how well this product works!! My fav eyeshadow looks consist of yellow & this definitely makes it pop! so happy
S

Santha
1 year ago
Good eye primer
I like this eye primer. It has a little bit of a tint, so brightens up the eye area. I sometimes apply a little under my eyes as well. It applies nicely and creates a smooth base for eyeshadow. It definitely makes my eyeshadow last all day.
Beauty Bliss Member
polina
1 year ago
My first time using an eye primer
It works for sure, but its sticky when it dries and it doesnt let you blend, so if you want to make bold eyemake with maybe nice simmers and glitters - yes, blended look - no.Also makes your eyelids feel dry.
s

sophie.andersen
2 years ago
Very useful primer
This is a very good eyeshadow primer for a very good price, I haven't had any issues with my eye makeup when using it.
A

Annene
2 years ago
No thanks
It made no difference. Normal concealer worked better as an eyeshadow primer.
G

Georgia
2 years ago
So good
Love it
Beauty Bliss Member
Luzaan
2 years ago
Does the trick
Ā good primer for any makeup look. This is what I used during my makeup artistry training and it treated me well.
j

jessica
3 years ago

such a great product. don’t need much when applying! super affordable as well
Beauty Bliss Member
Ngametua
3 years ago

Nice primer, a little goes a long way
L

Lana
4 years ago

Great product a little does go a long way and very affordable
J

Jemma
4 years ago

A little goes a long way!
s

samiksha.patel0
4 years ago

A little will go a long way. I've noticed that using this primer prevents my naturally oily eyelids from spoiling my eye look. Would recommend.
L

Lizzie.O
5 years ago

Before I bought this I was using a Mecca Max primer, and I much prefer this one! You only need a little, and it makes blending very easy. Very worth it for only $9.
A

Alia
5 years ago

This is a great primer. Dries fast, doesn't take much to get good coverage and creates a great base for eyeshadow.
K

Kez
5 years ago

Fantastic primer. I love bold eyeshadow looks and this primer certaintly gives the staying power needed. A little goes a long way and makes eyeshadow blend smoothly.